Private Charter Company to Rely on Faith

The most remarkable thing about Hooters Air, which starts charter service next month, may have nothing to do with the Hooters Gifts and their fight T-shirts.

The remarkable thing may be faith.

Hooters Air represents the willingness of an entrepreneur with an established brand to expose that brand to the ill winds of one of the sickest segments of U.S. industry today, air transportation.

Tacky or not, that represents an act of faith that we find truly remarkable.